Chris Monaghan
Associate Director Marketing @Nomo
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WORK HISTORY
Associate Director Marketing @Nomo
London, GB
Leading on B2B and Partnership Marketing Strategy for BLME and Nomo across all channels and media. Including Proposition development and deploying campaigns across multi channels. This includes the creation and deployment of Agentic AI to improve acquisition and onboarding of B2B partners (via Salesforce). The role has created a Broker Academy to allow engagement and education of existing partners and prospects. Events management and public speaking have also been key elements to the Marketing role with both Trade and InHouse managed events attracting partnerships. Regular speaker on Mortgage Panel debates in the specialist lending space. Multi digit growth of Property Finance book and active brokers YOY.
EDUCATION
Chartered institute of insurance
IF 1, Insurance
IDM
MIDM, Direct Marketing
Chartered Institute of Bankers
CEFA, Business Studies - Financial Advice Module
CII
CEFA, Financial Services
SKILLS
ABOUT CHRIS MONAGHAN
With over 20 years of experience in the Financial Services industry, I am a Senior Marketing Manager at UnderwriteMe, a growing SaaS Insurtech business that provides innovative solutions for the insurance sector. I hold MIDM and CEFA credentials and have a proven track record of delivering successful marketing campaigns across various channels and markets (both B2C and B2B).At UnderwriteMe, I lead the marketing strategy and the development of a team of five marketeers across four time zones. I implemented a brand identity, a product proposition structure, a CRM system, and a digital offering for the global market. Additionally, I am the ESG lead for the business and ensure it continues to be a great place to work. I am passionate about creating value for customers and partners, leveraging customer insights and data, and driving growth and innovation in the Insurtech space.
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