Chinmay Sahasrabudhe
Marketing Manager @Restaurant Brands Asia
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WORK HISTORY
Marketing Manager @Restaurant Brands Asia
Mumbai, IN
Led regional marketing for 120+ QSR outlets, driving and SSTG through localized campaigns, brand activations, and product launch support.• Managed ₹2 Cr quarterly media budgets, executing high-impact OOH and transit campaigns including Western Railway train wraps and 363 unipole placements across Mumbai.• Optimized in-store consumer journeys, mapping Self-Ordering Kiosk (SOK) touchpoints to deploy targeted communication and improve conversion.• Led regional activations and hyperlocal campaigns, integrating offline branding with geo-targeted digital and influencer amplification.• Oversaw store visual merchandising and competitive intelligence, strengthening in-store visibility while informing marketing and category strategies
EDUCATION
Operating Media
Digital Marketing, Digital Marketing
University of Mumbai
Bachelor's degree, Business/Commerce, General
ABOUT CHINMAY SAHASRABUDHE
Marketing professional with 10+ years of experience across Events, FMCG, Retail, and QSR, with a strong focus on delivering marketing initiatives that drive both brand visibility and business growth.My experience includes national brand activations, ATL and BTL campaign planning, vendor and budget management, and coordinating with internal and external stakeholders across Pan-India operations. I have worked closely with cross-functional teams to ensure marketing plans are aligned with commercial objectives.I enjoy building scalable marketing programs, solving business problems through structured execution, and working in environments where marketing plays a direct role in growth.
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