Connor H.
Marketing Manager @Soldiers On The Move
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WORK HISTORY
Marketing Manager @Soldiers On The Move
Manchester, GB
Making the move from agency-side into a Marketing Manager role was a natural step, giving me the chance to take full ownership rather than working across multiple client accounts. I became the main driver behind brand visibility for the business, shaping how we showed up across search, social and wider digital channels. Alongside this, I managed moderately sized budgets across paid search campaigns, focusing on efficiency, lead quality and consistent pipeline growth. It was a shift from delivery to true ownership, with a clear focus on building a brand that performs as well as it looks.Here are a few milestones I hit: Launched a new website built for search from the ground up, with location-specific pages and custom schema to strengthen local visibility and drive consistent inbound traffic. Built a strong review engine across Google and Trustpilot, reaching 300+ 5 star Google reviews with zero negative feedback, significantly boosting trust, local rankings, and conversion rates. Produced and rolled out organic social content to expand reach and brand awareness. I handled filming, editing and publishing, with a focus on showcasing the team behind the business. Supported team growth by helping bring in new veterans, reinforcing the company’s mission while scaling operational capacity. Drove ongoing demand generation, keeping the business busy while opening conversations with new commercial partners across the North West.
EDUCATION
The Manchester College
Level 3 Extended Diploma, Computer Science
3aaa Apprenticeships
Level 3 Apprenticeship in Digital Marketing, Digital Marketing
ABOUT CONNOR H.
Digital Marketing Specialist | SEO, Lead Generation & PPC Expert | Growth-Focused Strategist.Mutli-talented Digital Marketing professional with both in-house & agency experience. I\'ve operated within the full spectrum of marketing throughout my entire career. I\'ve built, executed & tracked full scale PPC & retargeting campaigns and generated reports to keep stakeholders engaged. I\'ve also planned, executed & monitored medium to large scale SEO campaigns, helping businesses accelerate their organic visibility through search engines & LLMs. I\'m also very experienced with full funnel demand generation and can map, build & execute complex campaigns with multi-channel touchpoints.I\'ve done it all. From lengthy OOH campaigns to creative concepts, lightweight graphic design, web design, deployment & more. I\'ve helped agencies build product models that sell, incorporating in-depth audits into a larger scale sales strategy. Did I mention I\'ve sat and sold 100s of demos throughout my career too?If you\'re looking for an all-round, well versed marketer who can keep up with industry trends and build scalable, data-led marketing frameworks that generate pipeline, improve ROI, and align marketing activity directly with commercial outcomes. You\'ve found me.
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