Charlotte Stainforth
Marketing and Brand Manager @Frobishers
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WORK HISTORY
Marketing and Brand Manager @Frobishers
Exeter, GB
Led brand refresh and portfolio launches, strengthening B2B positioning in hospitality and trade accounts.Delivered trade-focused campaigns generating pipeline growth and new account acquisition.Developed sales enablement materials to support account managers, improving conversion and shortening sales cycles.Managed annual marketing budgets and achieved measurable ROI on key initiatives.Coordinated trade events and client workshops, increasing engagement and driving commercial outcomes.Collaborated closely with sales, product, and external partners to align strategy with business objectives.
EDUCATION
CIM | The Chartered Institute of Marketing
Level 3 Foundation Certificate in Marketing
ABOUT CHARLOTTE STAINFORTH
Experienced Marketing & Brand Manager with 11 years in the food & beverage industry, delivering measurable impact across trade and B2B channels. Proven track record in brand strategy, trade marketing, product launches, and hospitality engagement, working closely with sales teams and key accounts to drive growth. Skilled in creating compelling marketing campaigns, managing budgets, and leading cross-functional initiatives that strengthen brand positioning and generate commercial results.Graduated from the Chartered Institute of Marketing and passionate about developing brands that resonate with business customers and partners.
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