Charleen Pine McManus
Director of Marketing @Master Center for Addiction Medicine
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WORK HISTORY
Director of Marketing @Master Center for Addiction Medicine
Richmond, VA, US
EDUCATION
James Madison University
B.A., Bachelor of Arts
SKILLS
ABOUT CHARLEEN PINE MCMANUS
As a digital marketing leader, I excel at establishing high-level digital strategy and supporting long-term business growth to meet organizational goals.My profile demonstrates a history of success collaborating with executives as well as cross-functional, multi-disciplinary teams to build multichannel campaigns, reach new audiences, and drive engagement. I possess extensive experience directing multiple concurrent engagements while using KPIs to assess performance. As a fiscally responsible business leader and skilled project manager, I understand how to leverage resources, bring people together, build consensus, and ensure the delivery of positive bottom-line results- CORE COMPETENCIES -• Multichannel Campaign Management• Search Engine Optimization (SEO)• Pay-Per-Click (PPC)• B2B Digital Marketing • Marketing Automation• Change Management• Business Process Improvement• Reporting and Analysis• Planning and Forecasting• Sales / Revenue Growth• Lead Generation• Customer Relationship Management (CRM)• Key Account Management• Marketing Strategy and Tactical Execution• Vendor Relations• Strategic B2B Consulting • Team Leadership and Coaching“Growth and comfort do not coexist.” — Virginia Rometty, CEO of IBM
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