Craig Chapman
Co-founder i Director of Marketing & Branding @The Written Word Center For Dyslexia And Learning
Signup · Get unlimited contacts
WORK HISTORY
Co-founder i Director of Marketing & Branding @The Written Word Center For Dyslexia And Learning
Chicago, IL, US
Hands-on development and execution of all strategic marketing and branding campaigns within the local communities; medical, educational, parent, small businesses, and non-profits. Resulting in revenues increasing +200% over the last three years.Steward of optimizing branding and marketing messaging across all customer touchpoints and digital platforms. Driving increases in website traffic (+50%), email file (+100%), and social media communities (+150%) over the last three years.Leveraged digital expertise and analytics within key platforms (Google Analytics & Ads, WordPress, Facebook, Instagram, Mailchimp, Hootsuite, Canva) to develop strategic growth initiatives.
EDUCATION
Kellogg Executive Education
Certification, Brand Building, Leveraging and Rejuvenating
University of Wisconsin-La Crosse
Bachelor of Science - BS, Business Administration and Management, General
Digital Professional Institute
Certification, Digital & Social Media Marketing
SKILLS
ABOUT CRAIG CHAPMAN
A BRAND & MARKETING leader with a unique blend of hands-on experience in a broad range of enterprise initiatives within Retail, Loyalty, Small Business, Community, and Nonprofit organizations.A DIGITAL DRIVEN marketer building strategies and tactics by utilizing relevant analytics in combination with market research and customer insights.A BUSINESS PARTNER & MENTOR with an ability to engage and leverage key business partners and cross-functional teams toward a common purpose and vision. CONTACT
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.