Celine Heitor
Senior Marketing Manager @Cybus
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WORK HISTORY
Senior Marketing Manager @Cybus
Hamburg, DE
Shape brand messaging and marketing narratives for industrial software and IIoT• Lead content-led, full-funnel demand generation from awareness to conversion• Translate complex industrial and data-driven topics into clear campaigns and stories• Build sales enablement assets that support real pipeline conversations• Act as a cross-functional interface between Marketing, Product, Sales, and Partners• Combine strategic clarity with storytelling that delivers measurable results
EDUCATION
Hamm-Lippstadt University of Applied Sciences
Bachelor of Science - BS, Technical Management and Marketing
IHK Münster
Social Media Manager
IHK Münster
Online Marketing Manager
ABOUT CELINE HEITOR
Hi, I’m Celine, a multilingual marketing strategist with a curious mind, a love for color and a passion for making industrial tech feel human. Factories speak data. I turn it into stories people actually get.At Cybus, I shape online marketing for industrial software and IIoT, translating complex, data-driven topics into clear narratives and campaigns that connect across borders, cultures and KPIs.From automotive research at BMW to LinkedIn growth and podcast storytelling, I’ve helped B2B tech brands find their voice in highly technical markets. I build marketing strategies that don’t just explain technology. They make people care.I’m fluent in German, English, Portuguese and Spanish and thrive in international, cross-functional environments. I believe the best marketing happens when strategy meets soul.If you\'re into impactful storytelling, industrial innovation – and maybe a good laugh – let’s Marketing Manager in Industrial Tech with a focus on brand messaging, communications and content-led demand generation. Experienced in defining tone of voice and positioning across LinkedIn, campaigns and sales assets. Strong intercultural facilitator bridging stakeholders across DACH/Asia/US. AI-enthusiast with a continuous learning mindset.
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