Cayli McCormick
Marketing Coordinator @Frontier Supply Chain Solutions Inc
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WORK HISTORY
Marketing Coordinator @Frontier Supply Chain Solutions Inc
Winnipeg, MB, CA
Provide high-level administrative support to executives, managing schedules, emails, and travel arrangements.Develop Marketing Campaigns – Plan and execute digital and traditional marketing campaigns to generate leads.Social Media & Content Marketing – Oversee content creation, social media strategies, and website management.SEO & Digital Advertising – Manage PPC campaigns, SEO optimization, and online ad placements.Event Planning & Networking – Organize and participate in industry events, trade shows, and networking opportunities.Marketing Analytics & ROI Tracking – Monitor campaign performance, analyze metrics, and adjust strategies accordingly.Oversee document management, prepare reports, and maintain internal databases.Lead Generation & Conversion – Identify new business opportunities, manage leads, and close deals.Team Management – Train and motivate the sales team to meet individual and company sales goals.Market & Competitor Analysis – Conduct research to understand market trends and competitors’ strategies.Collaboration with Other Departments – Work closely with operations, customer service, and product development teams to ensure smooth execution of sales.
EDUCATION
The University of Winnipeg
Public Relations & Business Management
ABOUT CAYLI MCCORMICK
A confident, resourceful and highly motivated individual with exceptional interpersonal and communication abilities. Consistently demonstrates strong organizational skills and offers a diverse range of experience. Adaptable, self starter and is able to manage stress effectively and prioritize conflicting duties. KEY COMPETENCIES: Administrative & Organizational Skills – Workflow management, scheduling, and document control. Communication & Interpersonal Skills – Professional communication, teamwork, and client relations. Proficiency with Google Meet, Teams and Zoom Proficiency in Google Workspace (Docs, Sheets, Calendar, Gmail) Comfortable working in the Apple ecosystem, including Mac Experience with AI tools like ChatGPT Expert knowledge of Canva for marketing materials Advanced in social media management (creating, scheduling, posting, boosting, ads) Video editing skills (CapCut, TikTok, Videoleap, Mojo, Beat, Lightroom etc) Problem-Solving & Decision-Making – Process optimization, crisis management, and conflict resolution. Customer Service & Relationship Management – Handling inquiries, client satisfaction, and issue resolution. Time & Task Management – Prioritization, multitasking, and efficiency improvement. Leadership & Team Coordination – Staff support, training, and stakeholder collaboration.
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