Catherine Torry
Head of Marketing @HDM Solar
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WORK HISTORY
Head of Marketing @HDM Solar
As Head of Marketing at HDM Solar, I lead our marketing function with a simple principle — put installers first in everything we do.My role is to ensure we’re not only communicating clearly to the market, but also supporting the wider business to grow sustainably. That means balancing strong brand positioning with commercial performance, so we can continue to invest in better service, stronger partnerships and the future of renewable energy.
EDUCATION
Shenley Court School
Media, English Literature, Art and Design A Level's
Birmingham City University
Bachelor of Arts (B.A.) Hons, Marketing
CIM | The Chartered Institute of Marketing
Leading Strategic Changes with Contemporary Challenges to Drive Strategic Growth, Strategic Marketing
ABOUT CATHERINE TORRY
I am passionate about delivering straightforward, impactful marketing and organisational strategies. Accomplished and results-oriented Business Leader with 19 years of experience in providing innovative marketing strategies, strategic direction and expertise across both traditional and digital channels, ensuring my team stays ahead of the curve in a competitive market. Experience of driving digital transformation programmes and enhancing revenue generation. I\'ve successfully launched campaigns across 24 countries, and I am dedicated to driving global expansion through a customer-led focus that generates ROI. I excel at leading and mentoring multi-disciplinary teams (Marketing, PR, SEO, Digital) and driving digital performance at scale. As an active mentor for the Chartered Institute of Marketing (CIM), I am dedicated to developing talent and fostering environments that deliver exceptional results. Committed to professional growth, I recently completed a Master\'s in Marketing with a focus on Leadership, Change Management, and Strategic Growth. I\'ve had the privilege of developing my leadership skills across a range of industries, including Manufacturing, Education, Retail, Events, Tourism, Leisure and Transport. Over the past four years, I\'ve contributed significantly to Struers. My role involves creating successful collaborations with clients and Struers\' global team, brand building, and managing campaigns by overseeing customer-journey touchpoints, resulting in measurable outcomes. I firmly believe that continuous development is the cornerstone of achieving tangible results.
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