Catherine Parry
Director Marketing and Communications @Fighting Blindness Canada
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WORK HISTORY
Director Marketing and Communications @Fighting Blindness Canada
Toronto, ON, CA
EDUCATION
University of Waterloo
Bachelor of Arts - BA, Economics
Ryerson University
Master of Business Administration - MBA, Business Administration and Management, General
SKILLS
ABOUT CATHERINE PARRY
As an award-winning marketing and communications professional, I have a proven track record in developing innovative strategies, plans, programs and campaigns that resonate with audiences, achieve objectives and drive measurable results. I have combined successful strategizing and conceptualization with practical execution, while excelling in for-profit and not-for-profit organizations across various sectors, including higher education, healthcare, energy and telecommunications. I have a proven ability to navigate and excel in challenging, fluid and transitioning organizations, and have earned a reputation for successfully nurturing the development of an organization’s brand, including strategy, narrative, visual identity, strategic messaging, content and creative execution. I practice a collaborative leadership style to build, motivate and develop talented, engaged, inclusive and high performing teams.60+ marketing, communications and personal awards including Ryerson President’s \"Blue and Gold Award of Excellence” (twice), CASE \"Circle of Excellence for Branding: Institution-Wide\", CPRS \"Creative PR Campaign of the Year”. IABC “Communications Department of the Year” and \"IABC Ovation Award, Brand Strategy and Implementation.”
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