Cate French
Media Director @Envision Horizons
Signup · Get unlimited contacts
WORK HISTORY
Media Director @Envision Horizons
EDUCATION
Trinity College-Hartford
BA
ABOUT CATE FRENCH
Marketplace and retail media leader, with a keen focus on Amazon, driving long-term growth & profitability for high-growth brands across multiple verticals including Beauty, Health, CPG, and consumer goods. End-to-end ownership of strategy including Ads, SEO, pricing, content and operations. Proven ability to scale revenue, optimize P&L impact, and lead cross-functional collaboration to improve brand efficiency & profitability. My e-commerce expertise includes- Amazon: Ads, SEO, listing optimization, operational excellence, review management, content strategy- Retail Media Networks: Walmart Connect, Target Roundel- Paid Search: Google Ads, Microsoft AdsI am adept at- Defining long-term strategies aligned with business goals- Optimizing all facets of the CX via operational excellence, flawless campaigns, data-driven strategies- Crafting compelling presentations for sell-through of new biz, strategic roadmaps, playbooks, etc- Fostering strong relationships both internally and with external partners/vendors/clients- Hands-on execution and management of strategic initiatives and campaigns- Leading teams of 1-10 with a people-first mindset- Proven track record of over-delivering on client expectations and predefined business objectives
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.