Cassie Kasmirski
Key Account Executive @Kellogg Company
Signup · Get unlimited contacts
WORK HISTORY
Key Account Executive @Kellogg Company
1 Market Share in 3 of 5 categories out of all retailers in the country;#2 in remaining 2 categories • Lead the country in 2022 on Cheez-It cracker growth,+27.7%, by leveraging innovation and optimizing promotional strategies • Managed a $20M budget across 5 categories & over delivered by +$2.3M through buyer collaboration to increase Remote promotional frequency, drive merchandising, & execute +3 marketing programs • Gained distribution on +44 items across 5 categories, resulting in $2.5 incremental opportunity for Kellogg’s • Recognized as the #1 retailer for increasing the number of incremental displays and seasonal displays by +258% • Sold in Key Kellogg initiative of Cheez-It Leading the aisle to drive category growth by 5.5% in 2023 • Provided a best-in-class Cracker category review to drive productivity across brands which lead to a +7 increase in Kellogg’s facings • Sold in Key Kellogg initiative of Rice Krispies Treat vertical planogram placement to drive the brand’s growth by 14.4% & category by 4.8%
EDUCATION
Venice High School
High School Diploma
University of Florida - Warrington College of Business
Marketing
ABOUT CASSIE KASMIRSKI
Key Account Executive @ Kellogg Company | VP of Young Alumni for Central FL Gator Club
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.