Cass Chan

Co-founder @Redacted Studios

Cass co-founded REDACTED Studios, a creative and strategy studio managing enterprise clients with Fortune 500 distribution leading campaigns for global clients- Launched a premium DTC product globally generating over $200K in sales within 72 hours, overseeing end-to-end execution across product development, e-comm, logistics and community-driven marketing- Managed Samsung\'s web3 community of over members, facilitating more than messages across 7 activations and driving engagement and loyalty- Collaborated with popular influencer, JustMaiko (+55M subs), to launch a successful web3 activation with over members and +50 project collaborations- Launching a pioneering program with Maotai HK to tokenize luxury spirits as real-world assets- Led client ideation sessions, surfaced whitespace opportunities ahead of competitors, and turning complex tech into compelling narratives.