Carolina Rodríguez Vásquez
Strategic Marketing Manager Ceeur @MongoDB
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WORK HISTORY
Strategic Marketing Manager Ceeur @MongoDB
Munich, DE
Strategic Marketing uses a 1:1 approach that combines targeted, data-driven marketing based on sales insights and business outcomes to increase mind/market share, strengthen customer relationships, and drive business growth in our customers.
EDUCATION
Universidad Internacional de La Rioja
MBA (100% English) Master of Business Administration
University of Cambridge
The Psychology of Emotions: an introduction to embodied cognition, Psychology
Universidad Europea
Bachelor's in Business Administration & International Marketing
Shaw Academy
Digital Marketing , Marketing
Les Roches
Bachelor of Business Administration - BBA, Hospitality Administration/Management
SKILLS
ABOUT CAROLINA RODRÍGUEZ VÁSQUEZ
Data-driven Senior Marketing Specialist with 8 years of experience designing and executing high-impact digital campaigns across Europe and Latin America.I specialise in performance marketing, marketing automation, and demand generation—helping companies grow pipeline, optimize conversion rates, and scale revenue. My strength lies in combining analytics and creativity to build comprehensive, full-funnel strategies that deliver performance. Proven track record-+40% increase in MQLs through targeted multi-channel campaigns-+25% ROI improvement by optimising PPC and automation workflows- Led campaigns across SaaS, e-commerce, and B2B/B2C sectors.🧰 Toolbox- CRM & Automation: HubSpot, Marketo, Salesforce- Paid Media & SEO: Google Ads, keyword strategy, PPC- CRO & Analytics: A/B testing, GA4, DOMO, Adobe Analytics- Design for marketing: Adobe SuiteOpen to remote or hybrid roles based in Germany or Europe. Let’s connect if you’re looking for someone who can turn strategy into measurable g••••••••@gmail.com
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