Carolina López Arroyo
Marketing Specialist @QNX
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WORK HISTORY
Marketing Specialist @QNX
Ottawa, ON, CA
EDUCATION
Solvay Brussels School of Economics and Management
Undergraduate International Exchange, International Business
Sprott School of Business at Carleton University
Bachelor of International Business Honours , International Marketing and Trade
ABOUT CAROLINA LÓPEZ ARROYO
Hi, I\'m Carolina!As a Demand Generation Marketer with over 4 years of experience in the tech industry, I thrive where strategy, creativity, and performance meet. I specialize in GTM campaign execution that not only drives demand and high-quality leads but also fosters inclusive and thoughtful marketing practices.Having lived in five countries, I bring a global mindset and deep curiosity about consumer behaviour, culture, and trend elements. I\'m passionate about solving marketing challenges, optimizing funnels spend, and creating meaningful connections between brands and people.Whether I’m launching scalable campaigns, generating qualified pipeline, or collaborating cross-functionally to refine GTM strategies, I bring a thoughtful, data-driven, and empathetic approach to every project
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