Carolina Gray

Social Media and Design Intern @Fitness 19

CA, US

Created on-brand social media graphics and videos using Photoshop, Adobe Express, CapCut, and Lightroom to support marketing goals and drive audience engagement• Successfully executed social media campaigns, including the Brand Ambassador Campaign and May Giveaway Campaign, resulting in a 190% increase in Instagram followers during the internship period• Scheduled content using HubSpot, optimizing post timing and ensuring the brand’s social media presence remained consistent across platforms such as TikTok, Facebook, and Instagram• Conducted competitive analysis, regularly monitoring competitor social media accounts to stay informed about trends and refine content strategies accordingly• Captured high-quality photographs of Fitness 19’s “The Vault” grand opening event for their website, enhancing the gym’s online presence and marketing efforts