Chloë McAuliffe
Marketing Executive @CVS Group UK
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WORK HISTORY
Marketing Executive @CVS Group UK
As Marketing Executive at CVS UK, I manage multi-channel marketing initiatives and client communications across The Vet Collection, supporting veterinary practices through operational changes and events. I work closely with digital, operational and analytics teams to deliver consistent, compliant and effective campaigns.• Supported communications for 500+ practices, directly assisting around 40 practices monthly with tailored marketing.• Designed branded email, social, web and print templates across all practices, improving efficiency and consistency.• Delivered targeted email campaigns with an average 43% open rate and 9% CTR, exceeding sector benchmarks.• Coordinated urgent client communications within 24 hours, minimising disruption during relocations and service changes.• Partnered with analytics teams to track and refine campaign performance, contributing to improved client engagement and retention.
EDUCATION
The Open University
BA (Honours) Business Management (Marketing)
Stratford-upon-Avon College
A Level
ABOUT CHLOË MCAULIFFE
Marketing executive with hands-on experience in multi-channel campaigns, content creation…
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