Caleigh MacDonald

Director, Brand Marketing @CIBC

Toronto, ON, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2023 — Present

Director, Brand Marketing @CIBC

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EDUCATION

N/A

Ryerson University

Magazine & Website Publishing

N/A

Humber College

Graduate Certificate, Marketing Management

N/A

Queen's University

Honours Bachelor of Arts

SKILLS

Strategic PlanningDirect MarketingCustomer ExperienceProduct MarketingMarketing ManagementLeadershipDigital MarketingProgram ManagementStrategyMarketingMarketing CommunicationsCross-Functional Team LeadershipMarketing StrategyTeam BuildingManagement

ABOUT CALEIGH MACDONALD

15 years of strategic marketing and project management experience across highly matrixed organizations. Incredibly focused on relationship building with a proven track record of leading high-profile, high stakes marketing campaigns and initiatives which require robust cross functional engagement. Continually accomplishes objectives while building and fostering exceptional working relationships across an organization.Key Strengths: Adept at leading fully integrated cross functional project teams – having a vision, driving consensus and finding a correct path that puts the customer first while meeting business objectives.A bias for results with a willingness to hustle to get stuff done. Solutions-oriented and able to expertly work through complex problems.Excellent presentation, communication and interpersonal skills. Experience interacting with and presenting to senior levels of an organization.Leverages strategic thinking, problem solving, influencing skills, and ability to navigate process to ensure projects are developed on strategy, on time and on budget. Personal Mantra:Work hard. Be kind

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Caleigh MacDonald — Director, Brand Marketing at CIBC in Toronto, ON, CA | Unifers