Caitlin McKinlay
Marketing and Communications Manager @Glebe Bia
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WORK HISTORY
Marketing and Communications Manager @Glebe Bia
Ottawa, ON, CA
EDUCATION
Thompson Rivers University
Digital Art & Design Diploma, Graphic Design
LaSalle College
Design
SKILLS
ABOUT CAITLIN MCKINLAY
As a seasoned Digital Marketing Strategist and Customer Experience Specialist, I thrive on creating and executing innovative strategies that amplify brand presence and drive meaningful online engagement. My expertise lies in harnessing the latest digital trends and leveraging data-driven insights to deliver measurable and impactful results. My passion for digital marketing and customer experience drives me to continually learn, adapt, and innovate. I am dedicated to helping businesses grow and succeed in the ever-evolving digital world. Digital Marketing Expertise: Advanced skills in campaign management, email marketing, and social media management, backed by over 10 years of experience in driving brand visibility and engagement. Design & Creative Proficiency: Proficient in Adobe Creative Suite, including Illustrator, Photoshop, and InDesign, with over 10 years of experience in graphic design, alongside a strong foundation in photography.Technical Skills: Well-versed in both Windows and Mac OS, Microsoft Office Suite, Google Analytics and familiar with web services, content management systems like WordPress, and various e-commerce platforms.Communication & Organizational Capabilities: Exceptional communication skills, both verbal and written, fluent in English with a basic understanding of French, and demonstrated organizational skills over a 10-year career span. Proven ability in customer service, support, and administrative duties.
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