Caitlin Bixby

Content Marketing & Communications Manager @1worldsync, By Syndigo

Chicago, IL, US

Revamping and leading company-wide content marketing strategy to incorporate thoughtful, AI-forward processes—from content optimization to employee social advocacy strategies.Directing, producing, and editing promotional videos. Tripled video production (YoY) in first six months of hire which saw a 60% engagement increase across social channels.Overseeing customer advocacy initiatives including customer case studies, featured blog posts, and relevant social messaging. Doubled case study outreach in first 6 months of hire.Performing routine content and social audits, leading content strategy meetings, and advocating for cross-team collaboration on content and product marketing initiatives.

Macalester College

Bachelor's degree