Caitlin White
Director and Head of Marketing @fatBuzz
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WORK HISTORY
Director and Head of Marketing @fatBuzz
EDUCATION
University of Strathclyde
Bachelor’s Degree, Marketing
SKILLS
ABOUT CAITLIN WHITE
My role as Head of Marketing includes but is not limited to the day to day management of our team, client relationship management, and business development.I specialise in B2B marketing strategies, demand generation, inbound and activity marketing activity, and storytelling. Having worked with businesses of every stage, size and across various industries, I’ve enjoyed a strategy-led yet creative approach, focusing on key messaging backed by strong marketing initiatives. When I am not working, I enjoy exercising a few times a week and attend regular fitness and dance classes. I enjoy socialising with friends and family at the weekend and also attend various fundraising events throughout the year, supporting local charities across Glasgow.
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