Brendan Tuytel
Head of Paid Media @Artifex Digital
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WORK HISTORY
Head of Paid Media @Artifex Digital
As Head of Paid Media, I manage the budgets and ad buying of a portfolio of clients in the ecomm, software, and service spaces. Through creative iteration and strategic planning, we aim to deliver consistent growth, scaling ad programs efficiently to maximize every dollar spent.
EDUCATION
The University of British Columbia
Bachelor’s Degree, Economics
SKILLS
ABOUT BRENDAN TUYTEL
They say you have to spend money to make money. My job is to maximize the return on every dollar you invest in ad platforms to ensure you\'re profitable.True marketing performance measurement doesn\'t exist in platforms—chasing attributed purchases and ROAS doesn\'t always equate to real-world impact. I work to understand your operations on a deeper level, analyze the effects of marketing on blended stats, and tie performance goals back to your costs and cash flow considerations.You have the killer product or service the world deserves to know about. Let me be the megaphone that gets you in front of the right eyes and helps you grow into sustainable, consistent profitability.
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