Britney Graf
Marketing Specialist @Asher
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WORK HISTORY
Marketing Specialist @Asher
I support the organization’s strategic direction by partnering closely with the Executive team, program leads, and our marketing and tech teams. In my role, I identify, assess, and execute strategic marketing initiatives that strengthen alignment, enhance operational efficiency, and drive optimization across the organization. I also oversee and manage our corporate brand across all international markets, ensuring consistency, clarity, and impact.
EDUCATION
Australian Institute of Business
Master of Business Administration - MBA
University of Saskatchewan
Bachelor of Commerce, Marketing
SKILLS
ABOUT BRITNEY GRAF
I am a creator, entrepreneur, leader, strategist, and life‑long learner.Creativity is at the core of who I am—whether I’m developing marketing and strategic initiatives or designing custom creations through Cakes by Britney and Britney’s Creatives. I’m energized by design, art, dessert creation, and building efficiencies through thoughtful strategy and marketing projects.Entrepreneurship shapes how I approach every aspect of my work. I lead with intention, always focused on progress and continuous improvement. I’m analytical and data‑driven in my decision‑making, yet I also recognize the value of calculated risk. This mindset inspired me to pursue my MBA, strengthening my strategic thinking and complementing my professional experience. In leadership roles, I bring this forward‑thinking approach to my teams by offering insight, direction, and support to help achieve the bigger picture.My personal life shaped who I am. I’m passionate about travel, adventure, and exploration—always with a plan in hand, but with enough flexibility to embrace the unexpected. Over time, I’ve learned to balance structure with openness, understanding that uncertainty is a natural part of life, and that’s perfectly okay.
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