Brian Niroumand

Executive Member @Pavilion

Montreal, QC, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Oct 2024 — Present

Executive Member @Pavilion

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EDUCATION

2008 — 2011

Azad University

BSc. in Engineering, Mechanical Engineering

2016

Harvard University

Master’s Degree, Marketing/Marketing Management

2018 — 2018

Massachusetts Institute of Technology

Post Graduate Certificate, Artificial Intelligence

SKILLS

Social Media MarketingBusiness PlanningCrmEmployee TrainingMarketing StrategyLink BuildingStrategyStart-UpsSocial MediaTeam BuildingManagementBusiness DevelopmentDigital MarketingMarketingLeadershipProject PlanningLeadership DevelopmentMarketing Demand GenerationTeam LeadershipPublic SpeakingDigital & Online MarketingMicrosoft OfficeStrategic PlanningGoogle AnalyticsContent MarketingCoachingSEO/Sem MarketingProject ManagementProduct DevelopmentAnalyticsTrainingBusiness StrategyNew Business DevelopmentOnline AdvertisingOrganizational DevelopmentMarketing Campaign ManagementSEOGoogle AdwordsManagement ConsultingMarket Research

ABOUT BRIAN NIROUMAND

Experienced GTM engineer and leader with hands-on experience building AI agents to scale different GTM and demand generation channels including, organic, outbound, account-based marketing (ABM), and paid channels (PPC). Helped grow 4 different tech startups to over a million activated users. Experienced in both B2B and B2C companies. Fluent knowledge in the following areas (I have successfully applied these skills in my roles):n8n.io and crewAI to build AI agents and workflow automation.Built and deployed AI agents to scale organic traffic from search, LLMs (AEO/GEO), and organic traffic from social channels.Built and deployed AI agents to scale outbound demand generation channel using SmartLead and HeyReach.io.Building expanded TAM de-anonymizing audience segments using Clay, and CommonRoom.io. Built and deployed AI agents to scale account-based marketing (ABM) using Clay, LinkedIn and programatic ad platforms. GEO/AEO (optimizing organic traffic and citations from LLM search)SEO (On-Page SEO + Off-Page SEO and link building + Technical SEO)SEM and paid user acquisition (Google Adwords, Facebook and LinkedIn ads, native advertising, retargeting and programatic advertising)Content marketingPaid Social Media CampaignsConversion Rate Optimization (CRO)Some of the tools/skills that I use in my everyday job:CommonRoom.ioClayn8n.iocrewAIHeyReach.ioA/B testing tools: Optimizely and UnbounceAnalytics tools: Google Analytics, Mixpanel and KISSMetricsExcel programming and modellingHTML and CSSContent Management Systems (CMS)Marketing Automation Tools and CRM: Eloqua, Marketo, HubSpot, SalesForce

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