Brian Reitz
Senior Marketing Manager @YouGov
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WORK HISTORY
Senior Marketing Manager @YouGov
New York, NY, US
Currently, as Senior Marketing Manager at YouGov, I am responsible for leading B2B lead generation across North America, driving significant revenue growth through integrated marketing campaigns. Our team has led the development and execution of over 50 integrated marketing campaigns, consistently exceeding revenue targets and KPIs. This work includes developing and executing high-impact research trend reports, leveraging data analysis, and an understanding of press narratives to uncover actionable insights. Implemented, manage, produce, and host a bi-weekly internal webinar series for sales enablement, booking 60+ diverse speakers annually and significantly improving the diversity of voices featured within the company. I\'ve also negotiated and managed strategic marketing partnerships with organizations like The Webby Awards and the Travel & Tourism Research Association, expanding brand reach and driving lead generation. The success we achieved can be attributed to our skilled and influential team-members and collaborative leaders who trusted my outside the box tactics, which combine data-driven marketing with my ability to build strong relationships and lead high-performing teams and projects.
EDUCATION
University of Missouri-Columbia
Bachelor's Degree, Strategic Communication
ABOUT BRIAN REITZ
Hosting, YouGov\'s survey-inspired talkshow where experts ask America anything, and then face reality. In addition to this program, I also craft data-driven strategies, produce engaging keynotes, presentations and webinars, launch products, and uncover emerging trends for YouGov, an international online market research and data analytics firm.You can also find me performing standup comedy around Chicago.\' I\'m a results-driven marketing professional with 10+ years of experience leading successful B2B marketing programs. My skill stack centers around developing engaging, data-driven content strategies, producing engaging podcasts and webinars, and uncovering actionable insights through digestible and entertaining research trend reports.🤔 My experience spans various industries, including SaaS, technology, entertainment, and market research, giving me a unique perspective on the challenges and opportunities businesses face today.\': Content strategy, podcast production, webinar/event creation, trend reporting, B2B marketing, lead generation, market research, public speaking, standup comedy, and community engagement: : : howcoolisthis.show
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