Briana Sullivan

Marketing Strategist @Boomn

Fort Lauderdale, FL, US
MOBILE NUMBERS
+15•••••••32

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WORK HISTORY

Jun 2025 — Present

Marketing Strategist @Boomn

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Own full-funnel growth strategy for a portfolio of DTC eCommerce brands across beauty, CPG, pet, home goods, and children’s categories, with core KPIs including LTV, CAC, MER, AOV, and subscription growth- Lead cross-functional teams across paid media, creative, lifecycle (email + SMS), content/UGC, and Shopify development, aligning strategy, execution, and reporting.

EDUCATION

2013 — 2016

Furman University

Bachelor of Business Administration (B.B.A.), Business/Commerce, General

SKILLS

TeamworkMicrosoft ExcelPowerpointSocial NetworkingGoogle AnalyticsPhotoshopFacebookEvent PlanningLeadershipMicrosoft OfficePublic SpeakingSearch Engine Optimization (SEO)Customer ServiceSocial MediaResearchTime ManagementMicrosoft WordStatistics

ABOUT BRIANA SULLIVAN

Experienced Marketing Professional with a Passion for Digital Strategy. With over 8 years of expertise in digital marketing strategy, I\'ve worked with diverse brands - from startups to enterprise-level - crafting scalable, cross-platform marketing strategies. Dedicated to staying up-to-date on industry trends, fueled by my strong analytical background, I eagerly embrace emerging platforms, cutting-edge tools, and innovative strategies to deliver outstanding results in collaborative marketing initiatives.

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