Brady Knoll

Digital Marketing Specialist @Coupe Health

Eagan, MN, US

Developed and executed targeted social media strategies for both B2B and consumer audiences.• Managed and optimized online paid campaigns to drive engagement, lead generation, and brand awareness.• Created and maintained a social media content calendar to ensure consistency and alignment with business goals.• Designed and implemented a marketing collateral refresh, ensuring up-to-date and cohesive branding across all materials.• Supported open enrollment marketing objectives, crafting tailored messaging and assets for brokers, employers, and members.• Developed social media posts to drive website traffic and audience engagement.• Monitored and analyzed KPI\'s to optimize marketing strategies and improve ROI.• Collaborated cross-functionally to ensure content accuracy, relevancy, and alignment with business objectives.• Engaged employees by spotlighting new hires and internal brand initiatives through social media.

Full Sail University

Master's degree

Blaine High School

Diploma

Anoka Ramsey Community College

Associate's degree

Full Sail University

Bachelor of Science