Bradley Miller

Product Marketing Manager @Aurorium

Indianapolis, IN, US

Key Accomplishments:• Led product roadmap and GTM strategy for LMW ASA, then built and aligned cross-functional roadmap to support commercialization — with strong commercial alignment in place.• Reshaped the Stage-Gate model for the Performance Materials business to include marketing, project leadership, and market activation competencies. Gained alignment from the VP and CEO; model is now being adopted across new product initiatives.• Driving strategic pricing and commercial prioritization for the Esters platform to align product availability with growth markets and margin goals.• Leading a strategic Stage-Gate innovation project in Data Center Cooling, evaluating launch strategy as a Base Oil vs. Fluid Manufacturer. Developing TAM/SAM/SOM (market sizing and segmentation models), value chain maps, market activation plans, and value-based pricing models to guide decision-making.Ongoing Responsibilities:• Managing product lifecycle, roadmap, and commercialization strategy for Castor- and Esters-based chemistries.• Partnering cross-functionally with R&D, sales, and operations to drive profitable growth through innovation and margin optimization.• Supporting go-to-market activation, pricing strategy, and VOC discovery across strategic product segments.

East Tennessee State University

Bachelor of Business Administration (BBA), Marketing

Milligan University

Master of Business Administration (MBA), Business Administration