Blair French

Chief Growth Officer @Lmno

Vancouver, BC, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2023 — Present

Chief Growth Officer @Lmno

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Saskatoon, SK, CA

EDUCATION

2005

The University of British Columbia

Bachelor of Science, Molecular Genetics and Cell Development option

N/A

University of Toronto - Rotman School of Management

Certificate , Sustainability Leadership: Innovation for Growth

2007 — 2009

British Columbia Institute of Technology

Honours Diploma in Communications, Communication and Media Studies

SKILLS

FoursquareCreative StrategyMarketing CommunicationsInternational MarketingOral CommunicationsB2bDirect MarketingPpcFacebook MarketingMarketingCorporate CommunicationsDigital MarketingRelationship MarketingStrategyE-CommerceCreative DirectionMarketing StrategyNew Business DevelopmentAccount ManagementDigital MediaPromotionsHotelsCrmManagementExperiential MarketingHotel OpeningsSEOOnline MarketingInstagramEvent ManagementDigital StrategyAdvertisingSocial MediaBrand DevelopmentPublic RelationsBusiness StrategyMarket PlanningM&ITIntegrated MarketingSocial Media Marketing

ABOUT BLAIR FRENCH

A seasoned provocateur with over 15 years of experience in branding, marketing, and communications, Blair is renowned for his ability to challenge established norms and reshape conventional thinking to craft innovative strategies. His approach to strategy draws inspiration from diverse industries and projects, extracting insights to deliver the unexpected to LMNO\'s client brands in meaningful ways.As LMNO\'s Chief Growth Officer and a valuable member of the Executive Leadership team, Blair oversees business development and spearheads the creation of an exceptional team comprising strategy, marketing, and client service professionals. In addition to his leadership role, he is instrumental in driving business innovation and strategy, contributing as a thought leader within the agency.Moreover, Blair brings a wealth of expertise in the E of ESG (Environmental, Social, and Governance) and sustainability, integrating these principles into LMNO\'s strategic framework. His commitment to Social and Purpose Marketing aligns seamlessly with his passion for creating positive impact, reflecting a comprehensive understanding of responsible business practices.Specializing in Brand Strategy, Social and Purpose Marketing, Marketing & Communication Strategy, Creative Development, Insights and Analytics, Digital Innovation/New Technology, Social Media Listening, Change Management, Media Buying and Planning Strategy, and Public Relations, Blair\'s proficiency extends across various industries. His extensive industry experience spans Medical Technology, Health, Wellness, Aesthetics, Hotel and Hospitality, Insurance, Agriculture, Economic Development, SaaS, Non-Profit, Lotteries, and Travel. With a keen eye for sustainable practices and a commitment to ESG, Blair is not only a strategic leader but also a driving force for positive change in the business landscape.

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Blair French — Chief Growth Officer at Lmno in Vancouver, BC, CA | Unifers