Bindu Shankar
Business Development Manager @Kumar Organic Products Limited
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WORK HISTORY
Business Development Manager @Kumar Organic Products Limited
NJ, US
Americas Revenue and Portfolio Expansion: 1.1M+ Plus Monthly Sales, 5 New Customers, 3 Product Verticals- Owned specialty ingredient sales across North America (NAm) and Latin America (LatAm) to drive revenue growth, customer retention, and new customer acquisition in personal care and pharma, growing NAm from a 150k–170k monthly baseline and launching LatAm from a 70k baseline- Faced challenges in NAm related to formulation compatibility issues with key actives such as Minoxidil, pricing resistance driven by tariff increases, long lead times, and low portfolio penetration within existing accounts. LatAm challenges included limited brand presence, low customer awareness, and the absence of an established distributor network- Partnered with R&D and formulation teams to resolve technical issues, introduced a lab-based show-and-tell video process to guide correct blending methods, and used blanket POs to align pricing and improve delivery timelines in NAm. Built LatAm demand through distributor-led webinars and trade shows, leveraged partnerships such as Brenntag Mexico, onboarded distributors in Mexico, Brazil, and Colombia, and expanded product use cases across applications- Scaled NAm revenue to 580k per month and LatAm to 522k per month, reaching 1.1M+ in combined monthly revenue in 12 months. Added 5 major new customers, expanded the product portfolio from 2 to 5 products, secured multiple six-figure blanket POs, and generated 190k+ in on-the-spot orders through trade show and distributor-driven conversions.
EDUCATION
Stella Maris College
M.A. Public relations, Public Relations, Advertising, marketing, image management
St Josephs College Arts Science
Bachelor of Arts (B.A.), Economics
Syracuse University - Martin J. Whitman School of Management
Master of Business Administration - MBA, Marketing and Supply Chain Management
SKILLS
ABOUT BINDU SHANKAR
I work in business development where growth comes from trust, clarity, and steady execution.For over 11+ years, I have helped companies grow revenue across specialty chemicals, media, retail, healthcare, and consumer markets. I work with situations like low presence, inactive accounts, pricing pushback, or weak pipelines and turn them into working revenue engines and steady growth with world-class business development strategies.I work on - Revenue growth through existing and new customers, but with new channelsMarket entry and regional expansion across North America, Latin America, and APACAccount revival, portfolio expansion, and opening new market opportunitiesTechnical and solution-led sales with strong partner collaborationMy selected outcomes – North America expansion. Grew monthly revenue from $150K to over $580K in 5 months by working closely with R&D, fixing formulation gaps, and expanding product usage. Secured multiple 6-figure blanket orders.Latin America – Built the market across Mexico and Brazil from near 0 presence. Strengthened distributors\' partnerships, ran technical webinars, and scaled revenue from $70K to over $490K per month.Account expansion. Revived dormant accounts and increased product usage from 2 to 5 products. Generated over $1M in revenue within 3 months.How I work –I listen first and understand the customer\'s problemI work closely with technical and cross-functional teamsFocus on clear pricing, volume alignment, and long-term relationshipsTrack progress with data and adjust fastWhat I am exploringSenior Business Development Manager and Client Success Specialist roles where execution matters and results are visible. If your team is focused on real revenue impact, I would be happy to connect.
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