Bimalendu Tarafdar

Vice President Marketing @Sanjay Ghodawat Group Sgg

Pune District, MH, IN
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Aug 2024 — Present

Vice President Marketing @Sanjay Ghodawat Group Sgg

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Kolhapur, IN

EDUCATION

1996 — 2000

Jadavpur University

B.E., Power Engineering

2002 — 2004

SPJIMR SP Jain Institute of Management & Research

Post Graduate Diploma in Management (MBA), Marketing

2022 — 2023

Indian Institute of Management, Calcutta

Senior Management Program (SMP19)

SKILLS

Customer Relationship Management (Crm)StrategyConsumer InsightsFmcgBrand DevelopmentMarket ResearchCommunication DevelopmentTeam ManagementIntegrated MarketingCustomer InsightConsumer BehaviorMarketingManagementSalesDigital MarketingMarketing CommunicationsBrand ManagementCross-Functional Team LeadershipMarketing StrategyLead GenerationCrmMedia PlanningDigital MediaMarketing ManagementProduct ManagementAdvertisingBusiness StrategyPositioningFast-Moving Consumer Goods (Fmcg)Product Development

ABOUT BIMALENDU TARAFDAR

With over two decades of marketing experience in diverse B2C industries such as FMCG, Fashion Retail, Auto, and Hospitality; I have developed a strong expertise in strategy, innovation, brand management, digital marketing, and consumer insights. I am adept at building and leading high-performing teams, managing brand development, driving profitability, and achieving growth. I have successfully led and executed innovative marketing campaigns blending traditional approaches with digital strategy that have delivered top line growth, market share gains and improvements in brand perception across various organizations I have served.I thrive in an unstructured, matrixed, and rapid change environment, where I can leverage my skills in influencing, multitasking, problem solving, and delivering results. Data driven marketer with strong analytical skills; I am passionate about creating substantial value for the customers and the company through my marketing leadership.

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