Bhanvi Arora
Senior Communications Specialist @League Data
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WORK HISTORY
Senior Communications Specialist @League Data
Bedford, NS, CA
Provided input on and participated in the development of the communications strategy, identifying new ideas and areas for improvement Ensured the proper execution of League Data’s communication activities linking them to the overall communication strategy and tactics Provided support as required to staff teams and leadership for all of League Data’s communication channels Collaborated with both internal and external teams to develop comprehensive and relevant communications materials Stay current on communication trends and skills to provide up-to-date / relevant / cutting edge support to League Data staff teams Public/Media Relations, Media Release, and Communication Plan development Managed the organization’s visual identity, web presence, social media presence, email campaigns, memo production, multimedia content, digital broadcasts, and overall messaging flow Developed and monitored engagement metrics to measure effectiveness of League Data’s communications Created content using graphic design software, website content management tools, video editing suites, and project management software to develop, enhance, and maintain League Data’s primarycommunication pillars (web, email, digital broadcasts / video)
EDUCATION
Indraprastha College For Women
Bachelor in Mass Media and Mass Communication, Communications and Media studies, advertising, radio & TV journalism, film making, PR
Jamia Millia Islamia
M.A. in Political Science
SKILLS
ABOUT BHANVI ARORA
I am currently working as a Senior Communications Specialist at League Data, where I leverage my expertise to enhance the organization\'s communication strategies and content creation. Previously, I worked as a Content Solutions Writer at SaltWire Network, a leading media company in Atlantic Canada, where I helped businesses/organizations reach their target audience through impactful content in the form of storytelling. I also wrote news stories for daily and weekly newspapers of SaltWire, such as The Chronicle Herald, The Casket, and South Shore Breaker. My by-lines can be accessed here: over a decade of experience in corporate communications and journalism, I have a passion for crafting engaging and impactful stories that showcase the vision, values, and achievements of the organizations I work with. I have a proven track record of developing and executing successful campaigns that enhance brand awareness, reputation, and thought leadership in the industry. Some of my recent accomplishments include launching a podcast series featuring industry experts, securing multiple media coverage and awards, and managing a large contract with a leading PR agency. I hold a Google Ads - Measurement Certification and have extensive skills in web content, editorial, media relations, crisis communications, reputation management and new media. I also have a background in fintech, having worked as a Corporate Communications Manager for one of the fastest-growing fintech companies in India-Angel One Limited and Policybazaar. I was responsible for managing the blog of Policybazaar started to create awareness about insurance and we garnered over 2 lac page views within 5 months of its launch. Here\'s the
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