Beth B.

Senior Digital Marketing Manager @Ncs - National Citizen Service Trust

NCS helps young people to grow their strengths and become world and work-ready.• Developed an overarching digital marketing strategy for social media and the NCS website which optimises activity to drive new audiences and repeat visitors to the website with the user journey at the forefront.• Wrote a successful exemption request which was approved by the Cabinet Office to allow NCS to use TikTok.• Working with multiple external agencies to lead a test, learn and optimise approach for SEO, PPC and Social Media ads, ensuring good relationship management and seamless communications across all stakeholders.• Line manage a team of three, overseeing their roles across social media and website, and providing mentoring and up-skilling opportunities.