Bethan Davies
Head of Brand and Marketing Communications @EMCOR UK
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WORK HISTORY
Head of Brand and Marketing Communications @EMCOR UK
London, GB
EMCOR UK - part of EMCOR Group (Fortune 500 company), is a leading facilities management provider working with some of the UK\'s biggest brands across government, public and private sectors. As a member of the Marketing, Insight and Business Development team, the Acting Head of Marketing - role includes- Creation, application and delivery of the new EMCOR UK brand strategy and on-going brand guardianship - Strategic development and delivery of the internal communications programme- Creation and delivery of the content and digital marketing strategy- Event management, delivering both internal and external events for EMCOR UK - Project management, working with company wide stakeholders to deliver strategic initiatives- Recruitment and leadership of the marketing team
EDUCATION
Nottingham Trent University
2:1
South China University of Technology
ESOL
The Hong Kong Polytechnic University
Summer Programme on Chinese Language & Culture 2008
CIM | The Chartered Institute of Marketing
Diploma in Professional Marketing
SKILLS
ABOUT BETHAN DAVIES
With over 10 years of experience in marketing communications, I am a driven and adaptable leader who delivers impactful brand, digital, and B2B marketing strategies for Fortune 500 companies. As the Head of Brand, Digital Marketing & Communications at EMCOR UK, I manage the creation, application, and delivery of the new brand strategy, the content and digital marketing strategy, and the internal communications program for one of the UK\'s leading facilities management providers.My core competencies include brand management, digital optimisation, B2B marketing, communications, and leadership. I have successfully led the brand migration, digital ecosystem, and B2B marketing strategy for Sodexo Employee and Consumer Engagement (now Pluxee), a world leader in quality of life services. I have also developed and deployed the corporate marketing plan, the internal communications strategy, the media engagement strategy, and the CSR plans for the company. I am passionate about creating and executing innovative solutions that enhance the customer experience and drive business growth. I am also a Chartered Institute of Marketing (CIM) accredited member and a diploma holder in professional marketing.
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