Elizabeth Crawford
Senior Business Development Manager @Aramark Collegiate Hospitality
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WORK HISTORY
Senior Business Development Manager @Aramark Collegiate Hospitality
Serving the Midwest region to exceed assigned pipeline and profit objectives, lead new business initiatives and processes and work closely with Sales Leadership in developing overall sales strategies for targeted success. Partnering closely with business unit executive leaders, regional executive leaders and directors to create new university and college clients.• Drive sales process leadership from contact through strategy, proposal, presentation & successful conclusion for dining services within a defined market of large universities and colleges.• Aggressively research, identify, qualify & target potential clients & develop access strategy to initiate contact• Develop & maintain relationships at the \'C Suite\' while understanding and communicating prospective customers\' corporate culture within Aramark.• Exercise creativity and independent judgment in developing and evaluating sales and marketing strategies in selling broad portfolio of facilities within defined market• Develop and lead strategy process with regard to: Competitive Environment, Account Sales Strategy and Territory Development Strategy.• Identify needs and develop customer specific solutions for those needs.• Lead Development: Actively cultivate and nurture both warm and cold leads through strategic outreach and engagement efforts.• Utilize resources from across Aramark in order to design & deliver customer desired outcomes• Develop relationships with intermediaries to build pipeline of opportunities and awareness of capabilities• Represent Aramark Collegiate Hospitality in the marketplace at various industry organizations and events• Build relationships personally with prospective customers• Provide appropriate market & competitive information.
EDUCATION
The Protocol School of Washington
Certificate, Corporate Etiquette and International Protocol
California State University-Sacramento
Master of Business Administration (MBA), MBA for Executives
Hartnell College
Associate of Science (A.S.), Business Administration and Management, General
California State University-Sacramento
Bachelor of Science (B.S.), Business Administration and Management, General
ABOUT ELIZABETH CRAWFORD
Skilled Territory Sales Manager and Account Executive with over 15 years of experience…
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