Bernadette Flores
Senior Manager ll, Cpg Client Services @Circana
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WORK HISTORY
Senior Manager ll, Cpg Client Services @Circana
CA, US
Spearhead the New Product Review process, managing over 200 new items monthly across five categories, enhancing product tracking. • Utilize Circana\'s diverse data sources to deliver actionable insights, optimizing product positioning for CPG clients. • Collaborate with cross-functional teams to execute Go-To-Market strategies, ensuring successful launches of B2B SaaS products.
EDUCATION
University of Phoenix
B.S
California State Polytechnic University-Pomona
Associate's Degree
University of La Verne
MBA
SKILLS
ABOUT BERNADETTE FLORES
At Circana, as Senior Manager II in CPG Client Services, over eight years of experience are leveraged to drive strategic client support and growth for leading brands across Beauty, Beverage, Confections, Snacks, Food (Shelf-Stable & Frozen), Health, and Tech categories. My role emphasizes product adoption, client advocacy, and actionable insights to deliver results that align with evolving market dynamics. Work closely with cross-functional stakeholders to implement innovative category strategies, optimize product assortments, and enhance retailer partnerships. Proficiency in market intelligence tools such as IRI, Circana, Nielsen, and 1010Data to empower data-driven solutions that maximize category performance and support long-term client success.
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