Ben Selcke
Director of Sales and Marketing @Greenwood Hospitality
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WORK HISTORY
Director of Sales and Marketing @Greenwood Hospitality
Fort Collins, CO, US
Director of Sales and Marketing at the Marriott Fort Collins (CO) with 231 newly renovated guest rooms and over square feet of meeting space. Located in the heart of Midtown, located near ample shops, restaurants and breathtaking sights like the beautiful Rocky Mountains. Overseeing and providing leadership to a team of 5 sales and catering managers-Nominated for Full Service DOSM of the Year in 2024 with Hotel Equities-Led Team that has increased Group Revenue by 1.2 million in a 2 year timespan
EDUCATION
Lynn University
Bachelor of Science in Hospitality Administration
SKILLS
ABOUT BEN SELCKE
An accomplished sales leader with proven experience driving top-line revenue growth and relationship building within multiple markets throughout the United States. Maximizes performance through a focus on key account management and new business development, as well as through strategic planning and providing positive, hands-on leadership to sales teams.SELECTED CAREER HIGHLIGHTS- Delivered 4-year revenue growth of $1.2M and increased Group Business from 35% to 50% of total hotel revenue- Drove a culture change of the sales department, increasing performance to $15M in Business Travel and Group revenue- Improved RevPAR index from 59.6% to 95.6% while leading a sales team to achieve 116% to goal during over 2 years- Closed 470+ new, multi-year contracts, resulting in a $4.6M increase in Group revenue with accounts worldwide.KEY AREAS OF FOCUS New Business Development Cross-Functional Team Leadership Strategic Planning & Execution Coaching, Training & Mentoring Sales Budgeting & Forecasting Data, Market, and Trend Analysis Group and Business Travel Sales Multiple Sales CRM Systems Key Account Management Contract Negotiation & Close Hotel and Hospitality Sales High-Impact Presentation Delivery
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