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Ben Hooper
Founder @PARC
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WORK HISTORY
Founder @PARC
Los Angeles, CA, US
I founded PARC to reimagine hydration for soccer. For decades, players have relied on products built for other sports — running, weightlifting, American football — but never one designed for the unique demands of the world’s game.Soccer moves different. Trains different. Demands different. And it deserves its own solutions.At PARC, we’re building clean, better-for-you hydration products engineered specifically for soccer players — designed to replace what the game takes away (sodium, magnesium, B-vitamins) and to support the physical and mental demands of players at every level.Built by players, for players. Because soccer deserves better.
EDUCATION
California State University, Fullerton
Business, Management, Marketing, and Related Support Services
SKILLS
ABOUT BEN HOOPER
I\'m a natural storyteller who builds at the intersection of soccer and culture — connecting people, products, and experiences that move the game forward in creative and meaningful ways. Currently, I’m focused on relaunching and scaling Bumpy Pitch, a soccer-inspired lifestyle brand rooted in storytelling, product, and community. We’re building a brand that reflects the culture of the game — both on and off the pitch — with collections, content, and collaborations that speak to soccer’s global reach and creative energy. In the past, I co-founded and sold both FootyCon (the first consumer-facing soccer and culture festival in the U.S.) and The Association (a creative soccer league that brought together players and brands from fashion, music, and tech). I also previously served as Editorial Director at Kicks To The Pitch, an outlet dedicated to the space where soccer meets lifestyle. Through the years, I’ve had the opportunity to work with brands like Nike, adidas, Red Bull, Coca-Cola, EA Sports, and professional clubs including AFC Bournemouth and several MLS teams, contributing across creative direction, storytelling, product design, and brand strategy. Before launching my own ventures, I spent time in the music industry working with high-profile artists — and earlier in life, I enjoyed a brief professional soccer career in Europe. Always open to connecting with people in and around the game — intros, ideas, and conversations welcome.
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