Belinda
Communications Lead @Bet Tzedek Legal Services
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WORK HISTORY
Communications Lead @Bet Tzedek Legal Services
Los Angeles, CA, US
Help craft and implement Bet Tzedek’s strategic communications plan to elevate the organization’s local and national profile among policymakers, influencers, funders, and the public; aid in brand management; lead a communications team including social media specialists, media specialist, graphic designers, web developer, motion designer, administrative assistants, volunteers, interns, and more; collaborate with events team; support program teams; coordinate with communications vendors; maintain media relations activities; help ensure leadership and program experts are sought-after sources for reporters; help craft press releases, letters to the editor, op-eds, and other materials; oversee and manage digital communications and online presence by acting as editorial director of Bet Tzedek’s website and social media channels; write and send email communications using Mailchimp, Emma Email Marketing, or other platforms; help write, edit, and post written, video, and photo content; compile, analyze and interpret data collected from multiple streams; provide content that will increase audience share and engagement.
EDUCATION
The Ohio State University
Bachelor of Science (BS), Psychology, Philosophy
University of Southern California
Master's Degree (MS), Multimedia Journalism and Communications
SKILLS
ABOUT BELINDA
Belinda Cai is a writer, editor, journalist, content creator, and communications specialist. Graduating from the University of Southern California, Belinda has an M.S. degree in journalism & communications. She currently works as the Communications Lead at human rights nonprofit, Bet Tzedek, which provides free legal aid and advocacy for the unhoused, undocumented immigrants, LGBTQ+ community, workers, tenants, the elderly, Holocaust survivors, small business owners, and more.Belinda previously worked for Emmy-nominated producer Kay Sumner on the Dog Whisperer Productions web rebrand, serving as editor-in-chief of the website. She has worked as a documentary assistant on two productions, one about the opioid epidemic and the other about former Trump supporters and why they no longer support him. Belinda has contributed to well-known media outlets like VICE and Bitch Media, and has also worked for NPR Member Station WVXU. She was a regular contributor for Swipe Life, Tinder\'s relationship blog; an excerpt of her writing for Swipe Life was featured in The New York Times. Belinda was also a contributor for The Good Trade and CityBeat, and was an assistant editor for Cincy Magazine. She was featured as a source in a viral AJ+ video about the model minority myth.Her personal essays and poems have been published in Hobart Pulp, Car Crash Collective, Dream Boy Book Club, Midcult, High Femme, Entropy Magazine, Griefcase, Caldera Magazine, and more. She also publishes content on Substack and Medium.Belinda has done live readings of her work for Car Crash Collective, Discount Guillotine, Sunflower Station Press, Midcult, Vermicult, High Femme, book releases, and more.https://belindacai.com/
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