Barb Snelgrove
Social Media & Digital Marketing Manager @Dignity Seniors Society
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WORK HISTORY
Social Media & Digital Marketing Manager @Dignity Seniors Society
Vancouver, BC, CA
Consultant overseeing the social media and online marketing of Dignity Seniors SocietyHighlight: Created viral campaign that created 2.1 million views and over 4,40+ new followers Administers the company’s social media marketing and advertising. Administration includes but is not limited to- Deliberate planning and goal setting- Development of brand awareness and online reputation- Content management- Draft and Editing of all social media content utilizing photos, video, copy and online tools to maximize visibility and engagement of social media platforms- SEO (search engine optimization) and generation of inbound traffic
SKILLS
ABOUT BARB SNELGROVE
Multi-award winning Public Relations and Promotions Specialist, Digital Content Writer, Social Media Consultant, Radio Host/Producer and LGBTQ+ Community Advocate and Influencer. Barb Snelgrove has been actively immersed in the Broadcasting, PR and Communications industry since 1998 and as a professional social media strategist and LGBTQ+ consultant since 2011. In that time Barb has helped businesses, non-profits and individuals (of all shapes and sizes) better engage their audiences, enlarge their demographic reach and nurture relationships to help grow their brand recognition. Barb works across several media platforms as a freelance writer for on-line publications, Columnist, TV reporter & guest (locally/nationally), and is the Co-Host/Producer of QueerFM Vancouver 101.9FM, Canada’s longest running LGBTQ+ radio show. Barb was formerly the Promotions & Communications Director at (now closed) Roundhouse Radio 98.3 (CIRH) before returning to work as a consultant, where she currently works with a rotating roster of satisfied clients in the areas of Social Media, Public Relations, Digital Content Copywriting and LGBTQ+ branding opportunities. Barb is also known online through an active following via various social media accounts, under the moniker \"megamouthmedia\". Barb is an LGBTQ+ media marketing and social media strategist, copywriter, Radio Host/Producer and Brand influencer located in Vancouver, Canada. With one of the strongest LGBTQ+ social media bases in Canada and an international following of key LGBTQ+ influencers, Barb specializes in assisting Companies, Tourism Agencies, Event Producers and Non-Profit organizations connect with the online market via proven, targeted, social media strategies. Snelgrove is also a public speaker on LGBTQ+, social media, and PR topics and has presented at media conferences and events in and around the Lower Mainland. Barb also does extensive work volunteering as an MC for countless charitable and corporate events as well as high-profile community productions around the Lower Mainland since 1998. Extensive background specializing in- Social Media Manager - Public Relations - Digital Copywriter/Editor - Broadcast journalism - Promotions/Marketing - Production of live events, staging, and promotion- Government Relations: Community advocate, knowledgeable of civic, provincial and federal initiatives & organizations.
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