Joana Barbosa
Digital Marketing Apprentice @Yoma
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WORK HISTORY
Digital Marketing Apprentice @Yoma
Liverpool, GB
In this role, I gained extensive experience in diverse areas of digital marketing, including content creation, social media management, SEO/PPC campaigns, analytics, market research, and CRM systems. I supported digital content creation, ensuring it aligned with brand identity and targeted the desired audience. Additionally, I assisted in managing social media accounts, contributed to planning and executing SEO/PPC campaigns, and utilised analytics tools to generate reports and insights for decision-making and optimisation strategies.
EDUCATION
Baltic Apprenticeships
Apprentice
Solent University
Higher National Diploma
ABOUT JOANA BARBOSA
Currently finishing my apprenticeship in digital marketing. I have a genuine passion for the travel and tourism industry. Currently advancing my skills with Travel Agent and Consulting Training (CPD Accredited) from Cambridge Open Academy, I graduated in International Travel and Tourism Management from Southampton Solent University with a first class honours degree. With knowledge in digital marketing, particularly in content creation, social media management, SEO/PPC campaigns, analytics, and market research, I\'m eager to apply my skills to the travel and tourism sector. While I\'ve gained significant experience in digital marketing roles, I\'m excited about the opportunity to contribute to the dynamic world of travel and tourism. With a my understanding of consumer behaviour and market trends, I believe I can make a meaningful contribution to the industry by enhancing brand visibility, driving engagement, and attracting travellers to unique destinations. I\'m eager to leverage my adaptability, attention to detail, and commitment to excellence to pursue a rewarding career in the travel and tourism sector.
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