Barbara Labrit
Head of Events @Reed & Mackay
Signup · Get unlimited contacts
WORK HISTORY
Head of Events @Reed & Mackay
Paris, FR
Built and launched the MICE division in France, establishing a full operational framework and driving the company’s market entry.Defined and executed the strategic vision for MICE, accelerating business development and revenue growth.Streamlined operations across Finance, Legal, and Productivity to ensure efficiency, compliance, and scalability.Led and developed a team of 5, focusing on recruitment, performance, and career growth – enabling internal mobility within 18 months.Global leadership: Active member of the Global Events Leadership Team, shaping international strategy and cross-functional initiatives.
EDUCATION
Université Paris Nanterre
Diplôme national de Guide Interprète National, Promotion du tourisme
Université Paris Nanterre
Licence, Histoire, critique et conservation de l''art
ITECH BORDEAUX
Brevet de technicien supérieur (BTS), Gestion des services de tourisme et voyages
SKILLS
ABOUT BARBARA LABRIT
Senior events leader with 20+ years of experience developing and scaling event businesses in international environments. Proven track record in launching new divisions, building teams, and delivering profitable event programs for global clients. Combines strategic vision, operational excellence, and strong leadership to drive business growth and client engagement.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.