Balasubramanian R S

Social Media Manager @Cureka

Madurai, IN

Set social media goals aligned with business objectives (like brand awareness, lead generation, sales).Create content calendars and campaign plans- Research audience preferences, trends, and competitors- Write posts, captions, and create visual content (images, videos, reels, stories)- Collaborate with designers, photographers, and videographers if needed- Maintain a consistent brand voice and style- Monitor comments, messages, and mentions- Respond to questions, complaints, and feedback promptly- Build relationships with followers, influencers, and partners- Plan and execute paid advertising campaigns (e.g, Facebook Ads, Instagram Ads, LinkedIn Ads)- Optimize ad spend and track performance metrics- Track KPIs (reach, engagement, follower growth, clicks, conversions)- Analyze what\'s working and what\'s not- Prepare monthly reports with insights and recommendations- Monitor brand reputation online- Handle crisis management on social platforms- Stay updated on conversations about the brand or industry- Stay ahead of new platform features, viral trends, and best practices- Adapt strategies quickly to leverage trends when relevant.

V.H.N.Hr.Sec.School

Schooling

Madurai Kamaraj University

Bachelor of Commerce (B.Com.), Business/Commerce, General