Bako Hunor
Pay Per Click Campaign Manager @Digital Silk - Growing Brands Online
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WORK HISTORY
Pay Per Click Campaign Manager @Digital Silk - Growing Brands Online
Miami, FL, US
Created, implemented and managed Data Layers for integrations with different advertising playforms and CRM solutions (e.g. Universal Analytics, GA4, Google Ads, Meta Ads, Salesforce, Klaviyo, Gravity Forms)• Created enhanced ecommerce Data Layers architecture and used the information gathered to run successful Google Ads campaigns with budgets over for newly launched products in the US market• Generated high-quality B2B leads with an average ROAS of over using paid advertising platforms• Used data analysis for audience segmentation to improve conversion metrics and mapped customer user journey to identify and eliminate problems through different touchpoints.• Ran affiliate advertising campaigns for D2C clients with an average ROAS of 850% over the course of a year
EDUCATION
Corvinus University of Budapest
Bachelor of Arts - BA, Communication and Media Studies
Corvinus University of Budapest
Master of Arts - MA, Communication and Media Studies
Liceul Teoretic Bolyai Farkas
High School Diploma, Biochemistry
ABOUT BAKO HUNOR
I specialize in building and scaling performance marketing systems that combine paid…
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