Babak Mashouf

Seo and Web Marketing Manager @Aisera

Windsor, ON, CA

Leading SEO strategy for large websites for B2B business model to drive traffic, leads, and conversions. Implementing Entity SEO and keyword clustering aligned with user intent and the Google Knowledge Graph. Running content gap analysis in the AI space to inform inbound marketing. Leading backlink gap analysis to identify high-authority link opportunities, evaluating competitors’ anchor text distribution and domain strength. Managing content and backlink budgets to ensure cost-effective growth. Coordinating with developers and product marketers to launch SEO-optimized pages and blog topics Overseeing technical SEO, Core Web Vitals, schema, and multilingual optimization Leading inbound marketing campaigns that integrate SEO, content strategy, and user journey mapping to consistently generate MQLs and support revenue growth.

Fanavaran Toos Higher Education

Diploma, MBA (short term)

British Columbia Institute of Technology

Associate's degree, Applied web development

BCIT School of Business + Media

SOCIAL MEDIA & DIGITAL MARKETING

University of Applied Science and Technology

Bachelor's degree, Computer Engineering - Information Technology