Azoora Ali

Virtual CFO Director @Asma Limited

Tauranga, NZ

As the Virtual CFO/Director at ASMA Limited, I help small and medium-sized businesses get clear on their finances and grow with confidence. With over 20 years of experience, I make sure business owners understand their numbers and can make smart decisions.At ASMA Limited, we work with businesses that want to scale, grow, or sell, especially when managing finances feels overwhelming. I take the stress out of financial management so CEOs and business owners can focus on what they do best. My goal is to help businesses make more money and run smoothly.I do more than just create reports—I show business owners how to use their numbers to boost profits and improve cashflow. Every solution I offer is customised to fit each business\'s unique needs.I make financial concepts easy to understand and apply. If you’re looking to improve your financial strategy and set your business up for long-term success, let’s connect.

Chartered Accountants Australia and New Zealand

Chartered Accountant

Institute of Directors in New Zealand

Chartered Director

The University of Auckland

Strategic CFO Programme, Executive Education

Institute of Directors in New Zealand

Certificate in Company Direction

University of Auckland

Bachelor of Commerce (BCom)