Alan Williamson
Marketing and Ecommerce Consultant @Ajl Digital Ltd
Signup · Get unlimited contacts
WORK HISTORY
Marketing and Ecommerce Consultant @Ajl Digital Ltd
Liverpool, GB
Digital marketing, Marketing and eCommerce consultancy across B2C AND B2Bclients. Clients include Skipton Building Society, Dawson & Sanderson Ltd, Datwyler (Distrelec), DIJGTAL (Leading innovation agency), World Travel Holdings and the brands Cruise 118, Six Star Cruises and River VoyagesSuccess includes- 40%+ lead growth, whilst improving conversion and reducing average cost per sale- 100%+ profit growth- Digital transformation enabling significant top and bottom-line growth- Partnership marketing development bringing in significant income growth through the use of personalisation tools, AI, social media and integrated marketing campaigns- Transitioned from tired traditional channels to performance-based online channels- Delivery of several new eCommerce sites including and transactional booking capability on Cruise 118.com- Adobe Analytics, test and target, audience manager set up and launch- Salesforce.com experience
EDUCATION
Dale Carnegie Training
Leadership Training
Liverpool John Moores University
BA Hons, Business
Ljmi
Master's degree, Marketing
Liverpool John Moores University
Masters, Marketing
SKILLS
ABOUT ALAN WILLIAMSON
Specialist in digital transformation, performance marketing, customer experience and product management. My goal is simple, continue to expand my experience, deliver continuous improvement and to make a real difference to the people and organisations I work with.Specialisms include- Digital transformation- Digital marketing- Personalisation- Commercial - Programme and project management- Agile planning and development - eCommerce leadership- User experience- Business transformation and turnaround- B2C and B2B- P&L managementIndustries- Travel- Retail - Financial Services
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.