Autumne Mahone
Vice President Marketing @Ports Of Indiana
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WORK HISTORY
Vice President Marketing @Ports Of Indiana
Indianapolis, IN, US
Partner with C-suite leadership to develop and execute strategic marketing initiatives that drive organizational growth and stakeholder engagement•Lead comprehensive marketing campaigns targeting diverse audiences including businesses, government agencies, and public sector organizations•Create compelling marketing collateral and digital content across multiple channels, including brochures, presentations, and multimedia assets•Drive digital marketing strategy and manage organizational web presence, optimizing website performance and social media engagement to increase brand visibility•Direct integrated communication strategies ensuring consistent brand messaging and organizational alignment across all marketing touchpoints•Develop and oversee annual marketing budget allocation, maximizing ROI and resource efficiency for marketing initiatives
EDUCATION
Indiana University - Kelley School of Business
Master of Business Administration (M.B.A.)
Indiana University - Kelley School of Business
Master's Degree, Marketing
Indiana University - Kelley School of Business
Bachelor’s Degree, Business Management and Marketing
ABOUT AUTUMNE MAHONE
As an experienced marketing and communications leader, I am passionate about creating strategic marketing initiatives and communication plans that deliver measurable results. With a proven track record in developing and implementing successful marketing campaigns across a range of industries, as well as both internal and external communication roadmaps, I have a deep understanding of the latest trends, tools, and techniques in marketing and communications.I have built my career on a foundation of strategic thinking. My expertise includes marketing and communications strategy, performance marketing, marketing analytics, brand development and management, content creation, social media marketing, email marketing, SEO/SEM, and lead generation. I am also skilled in managing cross-functional teams and collaborating with internal stakeholders and external partners to drive business growth.My career has taken me down different paths with different industries – from publishing and video games to underground infrastructure and utilities. These vastly different organizations have taught me how to be agile, made me passionate about things I never would have considered previously (who would have thought putting paint on the ground could be exciting) and made me great at adapting. Whether it\'s identifying emerging trends, leveraging data to unlock actionable insights, or crafting persuasive messaging, I am dedicated to staying at the forefront of the marketing landscape. I am always seeking new challenges and opportunities to make a meaningful impact in an ever-evolving industry.
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