Aurora Santin

WORK HISTORY

EDUCATION

SKILLS

ABOUT AURORA SANTIN

International Product Management in digital media, e-commerce, logistics, music, and advertising technologies (AdTech). I achieve product strategy goals and growth focused objectives. A creative visionary with experience in B2B and B2C product innovation strategies, enterprise software, product analytics, User Experience Design, and operational excellence. My approach blends strategic vision with hands-on execution, from early stage discovery and experimentation to global go-to-market delivery across startups and multinational enterprises. I have successfully ideated, developed, and managed product roadmaps, UX, software development lifecycle, UAT, and international expansion strategies for multiple SaaS platforms, search and recommendation engines, marketplaces, multi-channel networks, ad networks, behavioural targeting, privacy management, artificial intelligence solutions, machine learning, social media influencer marketing, omnichannel digital video content distribution and monetisation, data and audience management systems. I specialise in product-led digital transformation, greenfield initiatives, user research, prioritisation, product operations, product localisation, and delivering value across diverse industries, markets, business models, and technologies.I am passionate about fostering strong customer relationships and building prosperous partnerships with technology partners and data providers. Strong leadership skills, building exceptional and inclusive teams around the world. Cross-cultural professional with project experience in Europe, North America, Latin America, and Asia Pacific. Native Spanish, English, and Italian speaker.