Aurélia Jacquart
Marketing Manager @Finoptim
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WORK HISTORY
Marketing Manager @Finoptim
EDUCATION
Université Savoie Mont Blanc
Post graduate degree, Administration and Management (Gestion des Entreprises et des Administrations)
NEOMA Business School
Master's degree in management and Marketing
Naïas Formation
Digital and E-commerce Marketing Director Certification
Institut des Arts et Métiers de Bruxelles
Jeweller's Craft
SKILLS
ABOUT AURÉLIA JACQUART
I developed my combination of skills in marketing and sales thanks to recognized FMCG groups such as Unilever, Kimberly-Clark and Savencia.During 4 years I was Brand Manager, then during 6 years I took responsibilities as Key Account Manager. Recently I launched my own brand of sustainable baby clothing: Kokùn Lab. This last experience, very enriching, allows me to acquire a great versatility and skills in digital marketing. My personality: assertive, diplomatic, good listener, adaptable, enthusiastic, result-oriented, creativeMy skills - Strategy marketing and commercial - Digital marketing: website design and UX strategy, semantic and SEO research, SEA, media campaigns, e-mailing- Operational marketing / communication: media communication, PR, digital, direct marketing, CRM, content development, social networks- Product development: concept writing, visual identity, packaging, pricing, R&D brief- Sales: negotiation, customer relationship management- Analysis: Google Analytics, Nielsen, GFK, market research, customer segmentation- Management: project, budget, profitability, performance and KPIs
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